Mission, Values and Beliefs

Our greatest asset is our people, and we are motivated by a shared mission to be the best in all that we do. Collectively, we come together to empower and equip people to have a better life by producing high-quality, safe products that our consumers around the globe enjoy. Our pursuit of excellence fosters opportunities for our team members and their families to also enjoy better lives, and we are proud to make a difference in the lives of our suppliers, team members and consumers.

Our Mission

To be the best in all that we do, completely focused on our business, ensuring the best products and services to our customers, a relationship of trust with our suppliers, profitability for our shareholders and the opportunity of a better future for all our team members.

Our Values

Our Values guide our efforts toward achieving Our Mission of being the best in all that we do.


Be relentless. Deliver superior results. Adopt a sense of urgency. Make things happen.


Be practical. Focus on what is important. Adopt a hands-on approach. Avoid bureaucracy.


Be receptive and open. Always be prepared and motivated to take on new challenges.


Listen. Be helpful and thoughtful. Act with respect. Prioritize the team over yourself. Value the opinion of others.


Be direct, truthful and transparent. Respectfully express opinion. Know how to say no but be positive and offer solutions.


Be punctual. Fulfill commitments. Deliver results. Do not make excuses.


Be committed to results. Focus on details. Take responsibility.

Our Beliefs

We Believe

  • In focusing on the details
  • In taking a hands-on approach
  • That success is only achieved through hard work
  • In having the right person in the right place
  • In having passion for what we do
  • That actions and behavior are more important than knowledge
  • That a leader must win over their team members
  • In leading by example
  • In focusing on results
  • In working with with people who are better than us
  • That believing makes the difference
  • In producing quality products

We Oppose

  • Arrogance
  • People who do not respect others
  • Superheroes
  • Bureaucracy
  • Silver bullets
  • Selfishness
  • Disloyalty
  • Know-it-alls
  • Vanity
  • Complexity
  • Gossip